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Airship Industries —
An OEM manufacturer launched its own brand of digital video surveillance systems with a brighter, smart, more IT-driven identity than the incumbent brand. The brand identity was authentic and truth-telling, speaking to end-users as well as dealers and systems integrators. |
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A gritty retro element helps the brand connect with physical security integrators trained in coaxial wiring who are entering the new IT-based era |
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Catherine DeWitt Custom Picture Framing —
A suite of identity for a Whidbey Island, WA's premier picture framing shop included postcards, business cards, letterhead and thank you notes, invoices and quote forms, display and product packaging, bulding signage, and more. |
Cupcake National Park — A cupcake shop in Berkeley, CA wanted to explore the possibilities for a new look after being acquired from a previous owner. |
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Ravishing Radish Catering — One of the most popular catering companies in Seattle, WA needed an logo update and a cohesive suite of identity to reflect their commitment to organics, locally-sourced ingredients, and in-house floral and table design. A palette of 4 vibrant, fresh colors set the stage for a redesign that refelcts the company's personality and approach. |
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| Island Medical Center — A Whidbey Island dermatologist expanded his practice by adding aestheticians and a Laser Center with its own identity to his practice. |
Whidbey Island Evironmental Action Network — A grassroots growth-management and environmental advocacy group sought to raise its profile and telegraph increased professionalism with a polished logo. |
For thirteen years, I have been designing unique and varied logos identity systems for clients in many industries. My work is characterized by balance, a concern for reprographic flexibility, legibility and clarity, and communication of my client's core business and business values. I'm fun to work with and respectful of my client attitudes and needs. |